South African music star Tyla’s homecoming is set to be one for the books. The two-time Grammy award winner will be honoured with the International Achievement Award by the South African Music Awards.
Tyla will receive the award at the 32nd SAMAs awards ceremony scheduled to take place at Sun City, North West. The Recording Industry of South Africa (RiSA) announced that Tyla will receive the International Achievement Award, sponsored by leading South African beauty brand AfriPure. The honour marks a significant milestone in her career, coming just two years after she first received the same accolade at SAMA32.
Receiving this award, Tyla will join an elite group of artists, becoming only the second musician after Black Coffee to receive the prestigious award twice.
“When we were approached with the opportunity to play a part in recognising Tyla’s global achievement here at home, it felt like a natural fit for a beauty brand to align with the biggest A-pop star,” said Heynes (co-founder of AfriPure)
He further added that Tyla’s success represents the confidence, creativity and ambition that define a new generation of African talent.
“Tyla embodies the fearless ambition and creative excellence of a new generation of South African artists. Her journey resonates deeply with AfriPure: an African story, rooted at home, confident in its identity and capable of commanding a place on the global stage,” he said.
Image: MARC PIASECKI/WIREIMAGE
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